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News — buzz

Illuminating questions

buzz Facilitation

Good questions are like spotlights in the dark, suddenly illuminating pathways through seemingly messy problems. Sue Burton, who manages the Sustainable Schools program at NSW DECCW, took some notes from a workshop with the ever exuberant Professo...

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Mysterious trends and fads

buzz Marketing and communications

From Google Trends, a popularity chart of social change buzz words over time (in Australia).Noticeable:...the decline of "environmental education" and (thankfully) "capacity building";...the gradual rise of "social marketing";...the steady popular...

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The power of the world's best question

buzz Facilitation

Steph Twaddle, Community Relations Officer at Environment Bay of Plenty writes:"I was in Sydney on the weekend and saw huge flags on Darling Harbour and newspaper ads proclaiming: What would you like to change?"There was no branding for any govern...

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Is change social? Well, yes.

buzz healthpromotion Strategy

Nice article on research that shows how Quitting smoking travels (like practically everything else) through social networks of people who know each other.http://socialmediatrader.com/smoking-and-social-networksP.S. We keep being surprised by this ...

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Against communication

buzz Facilitation Marketing and communications

Here's part of a conversation I'm having with a Luke Wright, a journalist who's writing about communicating change:Well of course communication is vital however even the cleverest communication is a waste of effort if it does not meet a vital cond...

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